Brand saves 40 million gallons of water per year through its climate-friendly farming methods.
Following its recent purchase by Heirloom Brands, Kansas-based flour producer Farmer Direct Foods, Inc.—which has rebranded to Farmer Direct Foods, LLC (FDF)—is raising the awareness of regenerative farming in the state of Kansas.
FDF unveiled a new brand identity, including new branded product packaging, reflecting the company’s proprietary grower network and regenerative farming practices. The new brand identity represents a transformation from a manufacturing business to a consumer-facing brand of premium, artisan-quality products that are good for consumers, good for farmers, and good for the earth.