Cereal

General Mills celebrates America's 250th birthday

Wed, 03 Jun 2026 14:25:00 -0400

The LTO offerings include products from Betty Crocker, Pillsbury, Cheerios, Fruit Roll-ups, and more.

WK Kellogg rolls out SPOONS on-pack nutrition guide

Mon, 01 Jun 2026 12:56:00 -0400

The front and back of the breakfast products will highlight attributes such as fiber, protein, and single digit sugars across brands such as Raisin Bran, Frosted Mini-Wheats, and All-Bran.

Seven Sundays debuts peanut butter protein cereal

Thu, 07 May 2026 15:15:00 -0400

Made with corn flour, the breakfast product includes 10 g of plant-based protein per serving and is available in Peanut Butter and Peanut Butter Chocolate.

Kellogg's celebrates Disney, Pixar's 'Toy Story 5'

Thu, 23 Apr 2026 14:55:00 -0400

The special-edition cereal boxes, available nationwide April 26, invite families to rediscover the joy of surprise toys, hands-on play, and the timeless magic of childhood breakfasts that connect generations, the brand says.

Rice Krispies Treats launches Confetti Cake flavor

Wed, 15 Apr 2026 09:00:00 -0400

The brand's latest innovation invites consumers to treat their inner child with a cake-inspired twist on the classic sweet snack.

General Mills releases seasonal snack, bakery lineup

Fri, 20 Mar 2026 14:16:00 -0400

The company's Better Crocker, Pillsbury, Annie's, Nature Valley, and Wild Terra Granola have announced new and returning products.

Magic Spoon works to make BFY breakfasts, snacks fun

Fri, 20 Mar 2026 11:33:00 -0400

While it began with cereals, the company has added other high-protein, low-sugar treats for consumers with better-for-you goals.

General Mills celebrates The Super Mario Galaxy movie

Tue, 17 Mar 2026 17:00:00 -0400

The products inspired by the film include cookie dough, cereal, a Mystery Box, fruit snacks, and more.

Dot's introduces Original Snack Mix

Tue, 10 Mar 2026 11:48:00 -0400

The brand's pretzels and seasoning are featured in the new snack.

Catalina Snacks introduces protein cereal, snack mix

Wed, 04 Mar 2026 09:30:00 -0500

Both snacks include more than 10 g protein and 1 g or less of sugar.

General Mills releases KPop Demon Hunters cereal

Wed, 04 Feb 2026 12:22:00 -0500

Each limited-edition flavor aims to channel the energy of the groups featured in the movie, the bakery brand says.

Kodiak introduces whole-grain Overnight Oats

Mon, 26 Jan 2026 15:38:00 -0500

Each of the items in the company’s newest line contains 100% whole-grain oats and offers 20 g of protein in each serving.

Post Consumer Brands shakes up packaging

Mon, 26 Jan 2026 09:30:00 -0500

This represents a size expansion for both brands, which invites shoppers to purchase more of the cereals at one time, the company notes.

Post Consumer Brands to lay off 71 from cereal facility

Tue, 20 Jan 2026 16:00:00 -0500

The company, which filed a WARN Act notice with the state on Oct. 31, said the layoffs were to occur during a two-week period starting Jan. 8.

Cap'n Crunch debuts Mystery flavor

Wed, 07 Jan 2026 09:00:00 -0500

The breakfast product invites consumers to become detectives and put their taste buds to the test, the brand says.

General Mills introduces slew of cereal, granola flavors

Tue, 06 Jan 2026 11:10:00 -0500

The snack company has debuted a slate of new products for the new year, and also announced two returning ones.

Catalina Snacks adds to Protein Cereal lineup

Mon, 05 Jan 2026 10:00:00 -0500

Strawberry Strudel and Apple Turnover are designed to deliver flavors of fresh-from-the-bakery pastries, the company says.

Fun Friday: Wheaties 'Marty Supreme' box, Krispy Kreme $1 dozens, Cornell Food Hackathon

Fri, 12 Dec 2025 09:00:00 -0500

If you're flying Emirates this holiday season, you're in luck—the airline has delicious treats planned for its guests.

Wheaties releases LTO 'Marty Supreme' box

Wed, 10 Dec 2025 09:15:00 -0500

The cerealmaker makes good on Marty Supreme’s claim to champion status with a limited-edition box.

Reese's Puffs goes beyond milk chocolate

Fri, 05 Dec 2025 09:30:00 -0500

The debut of Reese’s Puffs cereal Dark Chocolate Naturally Flavored marks the first time the cereal is expanding past its signature milk chocolate flavor with a naturally flavored dark chocolate twist.

PepsiCo releases holiday LTO snacks

Wed, 19 Nov 2025 11:15:00 -0500

Flavors in the release include salted caramel, chocolate caramel, snickerdoodle, and more.

General Mills reveals holiday snacks and breakfast lineup

Thu, 06 Nov 2025 16:00:00 -0500

The company is debuting various ready-to-bake cookies and mixes, snacks, and cereal variations for the upcoming holiday season.

WinterFest Fruity Pebbles return

Wed, 29 Oct 2025 13:00:17 -0400

The cereal's signature fruity flavors are packed into festive red-and-green rice crisps, alongside fluffy snowball marshmallows.

Honey Bunches of Oats introduces Sugar Cookie cereal

Fri, 10 Oct 2025 17:28:21 -0400

The seasonal limited-time offering features sugar cookie-flavored flakes, granola clusters, and red and green sweet pieces.

Catalina Snacks aims to make low-sugar snacking a little sweeter

Wed, 13 Aug 2025 14:44:00 -0400

The brand’s portfolio of reduced-sugar, high-protein items includes cereal, cookies, snack mixes, and other BFY items.

General Mills' Monsters cereals get Jim Henson Co. upgrade

Wed, 30 Jul 2025 10:35:00 -0400

Starting in August, LTO boxes will debut featuring puppet-themed versions of the Monsters.

General Mills introduces ‘Wicked: For Good’ lineup

Mon, 28 Jul 2025 13:15:00 -0400

The brand is also rereleasing Betty Crocker’s Mix-to-Reveal baking kits.

Post rereleases Halloween Fruity Pebbles

Mon, 21 Jul 2025 09:00:00 -0400

The cerealmaker announced that the product is back by popular demand—now with a festive twist, featuring orange and purple flakes.

General Mills debuts custom cereal, new packaging

Thu, 17 Jul 2025 11:45:00 -0400

The brand is releasing new packaging featuring the athletes, on boxes of Cinnamon Toast Crunch, Lucky Charms, Honey Nut Cheerios, and Reese's Puffs.

American Egg Board reveals student competition winners

Wed, 16 Jul 2025 06:00:00 -0400

This year’s challenge pushed participants to explore new and novel uses for egg yolk in food product development, moving beyond traditional applications to unlock new potential in functionality, format, and flavor.