Lemonhead partners with National Breast Cancer Foundation
Partnership aims to drive awareness around early detection.
The Lemonhead brand is partnering with the National Breast Cancer Foundation (NBCF) by donating $25,000, releasing a co-branded Pink Lemonade flavor, and hosting an educational pop-up activation in New York City.
Lemonhead has been an active partner in the fight against breast cancer for years, working with Illinois-based chapters of American Cancer Society and Imerman Angels prior to NBCF. The candy’s flavor can help reduce the common chemo side-effect of a metallic aftertaste, and cancer patients often consider the tangy treat to be a bright spot in their day.