DouxMatok raises $22M ahead of bringing sugar-reduction solution to North America
Solution reduces sugar while maintaining taste, mouthfeel and texture.
DouxMatok has raised $22 million in a series B funding round, enabling large-scale production and sales of its sugar-reduction solution as it hits the European and North American markets.
The Israeli company’s sugar reduction solution works by maximizing the efficiency of sugar delivery to the mouth’s sweet taste receptors, enhancing the perception of sweetness. Food products made with this solution, featuring 40 percent less sugar than the original recipes, are proven to be the same quality without compromising taste, mouthfeel or texture.