Numerator report highlights inflation’s impact on consumers’ Halloween plans
Just over half of consumers plan to hand out candy.
Numerator has published a 2022 Halloween Preview Report to identify how consumers plan to celebrate, shop and spend for the upcoming holiday.
Overall, while concern regarding both COVID-19 and inflation continues to decline, consumers say they are less likely to attend typical Halloween celebrations and are planning spending cutbacks on Halloween decor, costumes and candy.