SweeTARTS launches first branded film festival on TikTok
Festival aims to champion TikTok storytellers.
To elevate the unique talents of everyday storytellers across the country, SweeTARTSis hosting the first branded film festival on TikTok.
Submissions for the SweeTARTS Film Fest on TikTok begin Aug. 12, with the entry window continuing through Sept. 7. With more than 1 billion monthly active users globally and over 6.5 billion views on #FilmTok, TikTok is home to a new generation of filmmakers who are leading culture and promoting creativity, inclusivity and self-expression. Everyone is invited to this festival, where fans can submit and engage with short TikTok films in four categories: "Best Expression of 'Be Both,'" "Best Story Time," "Best Use of Video Tools," and "Best Colorful Creation."