Augmented reality app allows company’s customers to receive virtual support.
The Puratos Group has unveiled the Digital AdvisAR, an app that instantly connects bakers, patissiers and chocolatiers to Puratos experts via augmented reality (AR) to help with trouble-shooting and problem-solving.
Puratos says Digital AdvisAR is a fast, user-friendly and sustainable solution for customers seeking immediate expert advice on recipe, technical and quality challenges. The launch of Digital AdvisAR is in addition to Puratos’ technical support offering and plays an important role in the company’s digitalization strategy.