Colian Group builds on brands, automation to become largest Polish confectionery company
President Jan Kolanski wins 2017 European Candy Kettle Club Award.
It’s called a “blue ocean strategy.” A derivative from what some call white-space mapping, the blue-ocean approach encourages entrepreneurs to create uncontested market space instead of competing in “red oceans,” where there’s likely to be plenty of blood in the water.
It’s a strategy that Jan Kolański, president of the Colian Group, has embraced and evolved with to create the leading Polish-owned confectionery company. Starting from meager beginnings as a purveyor of spices, aromatic herbs and dried fruit with the creation of Ziolopex in 1990, Kolański has — through timely and thoughtful acquisitions — created a company that posted €212.5 million in sales last year.