Famous Amos to award more grants through initiative supporting Black business owners
Ingredients for Success Entrepreneurs Initiative will award $150,000.
Famous Amos, in partnership with the National Black Chamber of Commerce (NBCC), has launched the second cycle of the Famous Amos Ingredients for Success Entrepreneurs Initiative, a grant and mentorship program that aims to provide the necessary tools and resources to help Black business owners thrive.
The program features a pitch contest, in which prospective recipients submit an application that includes a videotaped elevator pitch and a written statement sharing the nature of their business, why it has the makings of a successful enterprise, and how they plan on using the funds to build a lasting operation. Three business owners will receive $50,000 in unrestricted capital from Famous Amos, totaling $150,000 in cash awards. In addition, the NBCC will provide a full suite of mentoring and coaching resources.