Yowie Group reintroduces early collectibles in nostalgic campaign
“Blast from the Past” will allow new fans to collect, older fans to complete collections.
Yowie Group has launched a nostalgic campaign, titled "Blast from the Past," featuring animals from its earliest surprise-inside chocolate eggs.
For a limited time, Yowie will include animals from its earliest collectible series in its surprise-inside chocolates, giving newer Yowie collectors the opportunity to collect series they never thought would be available again. It also gives older Yowie collectors the opportunity to complete collections.