Ghirardelli initiates second flagship store renovation at San Francisco's Ghirardelli Square
Store originally opened in 1966 and was brand's first location that focused on sundaes.
Ghirardelli Chocolate Company today announced the start of its second flagship store renovation at Ghirardelli Square. The project will highlight Ghirardelli's legacy as a U.S. chocolate pioneer and the company's deep roots in San Francisco that date back to the 1850's. Last year, the company unveiled a completely reimagined Chocolate Experience Store, Ghirardelli's other flagship retail space at Ghirardelli Square. The Original Ice Cream and Chocolate Shop will be closed during the renovation until its reopening in summer 2023.
Introduced in 1966, the Original Ice Cream and Chocolate Shop was Ghirardelli's first location that focused on sundaes. The renovated store format will showcase the brand's history in chocolate, sundae-making, and other fountain and bakery favorites like milkshakes, hot chocolate, brownies, cookies, and freshly made daily hot fudge. Other notable aspects of the newly renovated store will include 15 different kinds of sundaes, including Ghirardelli's World-Famous Hot Fudge Sundae, a replica San Francisco cable car that doubles as a seating area, and antique chocolate making equipment on display.