Dove Chocolate invites women to uplift, celebrate moms this Mother's Day
Moms can be entered to win a feature on Dove's Instagram and a self-care day, including a spa day.
Dove Chocolate, part of the Mars family of brands, unveiled a new initiative encouraging everyone to help honor and uplift mothers and mom figures across its Dove Instagram page.
Leading up to Mother's Day, moms will be the star of Dove Chocolate's Instagram channel through content, comments of appreciation, and reposts of love and admiration. The brand is asking followers to post a picture of a beloved mom or mom figure and share uplifting messages on how they have positively impacted their lives to celebrate Mother's Day. Moms can be entered for the chance to win a feature on the Dove Chocolate Instagram channel and a self-care day complete with Dove Chocolate Promises and a spa day. Entrants should tag @DoveChocolate, their mom or mom figure, and include #DoveChocolateMOMents, now through Friday, May 12.