Yummex ME Munch! stage to highlight opportunities in snack bars, protein
Yummex ME set for Oct. 29-31 in Dubai.
It has revolutionized the snack industry in the West and is the go-to energy and muscle-building convenience boost for sports enthusiasts and fitness followers around the globe. Now the protein bar is being held up as a source of major opportunity for food and ingredients manufacturers in the Middle East.
With the snack bar market expected to grow rapidly in the coming years, there is rich potential for agile, innovative manufacturers in the region to cash in on a sector now worth $3 billion, with ease of access to an abundance of dates, fruits, seeds and nuts which find their way into today’s protein bars.