SnackMagic’s Snack Drop platform allows consumers to try new products, offer feedback
Insights from Snack Drop influence products included in rotating SnackMagic menu.
SnackMagic has launched Snack Drop, a new product discovery opportunity for consumers and brands.
People can sign up to become SnackMagic tastemakers, getting to sample a variety of snacks, drinks and other treats in exchange for honest feedback on flavor, packaging and more. Snack Drop insights directly influence which products are included on the rotating SnackMagic menu, making it both an exploratory experience for individuals and the most efficient focus group for brands.