Lindt & Sprüngli (USA)announced that for the first time, the brand will air a spot during football’s biggest game of the year.
Lindt’s big game debut drops during the first quarter and puts the fan favorite Lindor truffle at the center of a national TV spot that encourages viewers to find their own moment of chocolate bliss. Titled “Life is a Ball,” the 30-second ad is backed by Perry Como’s 1957 classic “Round and Round." The spot takes audiences on a journey that explores the joy that comes from indulging in the smooth melting sensation of Lindor truffles and allows you to savor the joyful moments life can bring, big or small, with every bite. The ad can be viewed on Lindt USA’s YouTube channel here.