This week, Goo Goo Cluster kicked off the inaugural "Goo Goo Madness: A Premium Showdown," a bracket challenge presented by Goo Goo Cluster, Nashville’s iconic candy brand. Fans are invited to engage in this March-long event, casting their votes for the most beloved Premium Goo Goo collaborations, carefully curated based on past acclaim and popularity. Voting is now live, starting on March 11, and can be accessed on Goo Goo Cluster's official website.
While the Original Goo Goo Cluster, featuring peanuts, marshmallow nougat, and caramel covered in milk chocolate, remains a hallmark, the four-ounce handmade Premium Goo Goos have risen in popularity since introduced in the last decade. These special editions are in partnership with local chefs, restaurants and brands, offering fans the chance to enjoy unique flavor profiles.