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Candy IndustryCandy Industry News

Rep. Holt visits Promotion in Motion

N.J. politician get up close look at candy making process

By Crystal Lindell
October 17, 2012
promotion in motion holt
Michael Rosenberg, Promtion in Motion's president, explains the drying process for Welch's Fruit Snacks to U.S. Rep. Rush Holt and Rozalyn Sherman, councilwoman from the 2nd ward in the township of Franklin, N.J. Photo provided. 

U.S. Rep. Rush Holt got a pretty sweet tour Tuesday.

The New Jersey politician got a first-hand look at the Promotion in Motion manufacturing facility in Someset, N.J.

While there, Michael Rosenberg, Promotion In Motion’s president, as well as other associates of the company, provided Holt with a first-hand look at the cooking process.

 

“I'm pleased that Promotion In Motion has kept these jobs in New Jersey and that they’re investing in research to create more and better products — and jobs — in the years  to come,” Holt says. 

Rosenberg also showed Holt the multi-step process used to create Welch’s Fruit n’ Yogurt, as well as the mixing and drying procedure for Welch’s Fruit Snacks.  

Liz Clark, The National Confectioners Association v.p.; U.S. Representative Rush Holt (N.J.-12);  Larry Graham, NCA president and Rozalyn Sherman, the councilwoman from the 2nd ward in the township of Franklin, N.J., also were there for the tour. 

The Promotion In Motion Companies, Inc., is one of North America’s leading manufacturers and marketers of popular brand name confections, fruit snacks and other fine foods. The company was originally founded in 1979 and incorporated in 1980 by Rosenberg. Based in Allendale, New Jersey, PIM is privately owned and is one of the 100 largest candy companies in the world.

KEYWORDS: Promotion in Motion

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Crystal lindell sept 2020 002 author
Crystal Lindell, Former editor-in-chief of Candy Industry Magazine. While here she has worked on Candy Industry Magazine, Food Engineering Magazine and Food Safety Strategies. She holds a master’s degree in public affairs reporting from the University of Illinois – Springfield and a bachelor’s degree in political science from Western Illinois University. And her favorite breakfast is a cup of espresso and Twix bar.

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