search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • HOME
  • NEWS
  • PRODUCTS
    • CHOCOLATE
    • NEW PRODUCTS
    • GUMS & MINTS
    • GUMMIES & JELLIES
    • HARD CANDY
    • LICORICE
    • NOVELTY CANDY
    • CANNABIS CANDY
    • FRUIT & NUT CANDY
  • INGREDIENTS
    • SWEETENERS
    • FLAVORS & COLORS
    • CHOCOLATE INGREDIENTS
    • FRUITS & NUTS
    • NUTRITIONAL
    • FUNCTIONAL
  • EQUIPMENT
    • PROCESSING
    • PACKAGING
  • EXCLUSIVES
    • GLOBAL TOP 100
      • SUBMIT YOUR COMPANY
    • SWEET 60
    • STATE OF THE INDUSTRY
    • RETAILERS
    • MANUFACTURERS
  • TRENDS
    • SUSTAINABILITY
    • BETTER-FOR-YOU
    • SUGAR-FREE
    • VEGAN
  • DIRECTORY
  • MORE
    • BLOG
    • NEWSLETTER
    • VIDEOS
    • PODCASTS
    • STORE
    • WEBINARS
    • CONTACT
      • CONNECT
    • ADVERTISE
    • EVENTS
      • Sweets & Snacks Expo
  • Back to SFWB
Candy IndustryCandy Industry TrendsCandy Industry News

Big League Chew announces partnership with USA Baseball

The brand will provide product to participants at USA Baseball events and to team athletes nationally.

By Liz Parker Kuhn
Big League Chew announces partnership with USA Baseball
September 20, 2023

USA Baseball and USA Baseball Sports Properties within LEARFIELD have announced a partnership with Big League Chew to become an official partner of the organization as the Official Bubble Gum of USA Baseball.

Rooted in baseball culture for over four decades, Big League Chew has been a staple for generations of players and fans of America’s pastime. The partnership unites one of America’s most beloved and iconic bubble gum brands with the nation’s premier amateur baseball organization.

“USA Baseball looks forward to teaming up with Big League Chew on and off the diamond,” said USA Baseball COO David Perkins. “Big League Chew has become an iconic part of the game of baseball, and we are excited about this new relationship that will help to elevate the two brands in the amateur baseball realm.”

Big League Chew and USA Baseball are excited to team up in various capacities, such as USA Baseball branding being featured on every pack of Big League Chew, product placement in dugouts during USA Baseball events, and collaborative social media content showcasing how the country’s top young talent has fun with Big League Chew as they chase their big league dreams. Additionally, Big League Chew will provide product to participants at USA Baseball events and to USA Baseball national team athletes annually.

“Joining forces with a prestigious organization like USA Baseball to help promote amateur baseball across the country is something Big League Chew and I can get behind completely,” said Rob Nelson, founder of Big League Chew.

“The momentum for the Big League Chew brand is accelerating rapidly, and our new partnership with USA Baseball will only help us round the bases faster. We are excited to work with the amazing USA Baseball team in 2024 and beyond.” said CEO of Ford Gum Scott Lerner.

USA Baseball Sports Properties within LEARFIELD is dedicated to representing USA Baseball by developing and managing sponsor relationships with brands looking to align with USA Baseball and its events and programming.

KEYWORDS: big league chew partnership sports sports partnership

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Liz200

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • cookies stacked

    The top 50 snack and bakery companies of 2024

    The top-selling companies among baking and snack players...
    Bakery Products
    By: Liz Parker Kuhn and Jenni Spinner
  • IHOP new menu inspired by "IF" movie

    Most popular new products: May 2024

    Products range from a Reese’s Puffs collaboration with...
    New Snack and Bakery Products
    By: Liz Parker Kuhn
  • state of the industry bakery: 2024

    State of the Industry 2024: Bakers continue to show resilience and creativity

    For the past several years, the baking industry has faced...
    Special Reports

 

More Videos


Get Connected!

FACEBOOK x YOUTUBE LINKEDIN

Connect with us on Twitter, Facebook, YouTube, or LinkedIn to receive updates and to network with other industry professionals just like you!


Related Articles

  • Big League Bubble Battle

    Big League Chew partners with National Baseball Hall of Fame for Big League Bubble Battle

    See More
  • BLC New Era_web.jpg

    Big League Chew teams up with New Era on line of baseball caps

    See More
  • Ford Gum’s Big League Chew now ‘official bubblegum’ of Ripken Baseball

    See More

Related Products

See More Products
  • big food.jpg

    Big Food: Critical perspectives on the global growth of the food and beverage industry

  • sfwb cover feb 2020

    Snack Food & Wholesale Bakery February 2020 Issue

  • Chocolates and Confections: Formula, Theory, and Technique for the Artisan Confectioner, 2E

See More Products
×

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing