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Candy IndustryCandy ProductsNew Candy ProductsGummies & Jellies

Nassau Candy goes large with Clever Candy Big Bear Pop Giant Gummy Bear

The Big Bear Pop weighs in at eight ounces, with four flavor choices.

By Liz Parker Kuhn
Nassau Candy goes large with Clever Candy Big Bear Pop Giant Gummy Bear
November 1, 2023

Nassau Candy is going big with the introduction of the Clever Candy Big Bear Pop Giant Gummy. The individually packaged giant gummy bear pops will bring the oversized fun to impulse sections, gift baskets, and souvenir shops.

The Clever Candy Big Bear Pop is a supersized eight-ounce gummy bear on a stick featuring classic fruit flavors like cherry, apple, blue raspberry, and orange. Keeping with the look and feel of the Clever Candy brand, each oversized gummy bear features colorful graphics along with a joke or fun fact adding to the playful experience.

In addition, the gummy offers multiple merchandising options. The peggable packaging comes in a shelf display, allowing for vertical displays on a peg wall, product merchandised at a point of sale in the shelf display, or tucked in a gift basket. 

Clever Candy Big Bear Pops are made with a palm oil free formula, meeting today’s lifestyle trends, and are currently in stock and shipping.

“There’s no denying that giant gummies get the attention due to their giant size,” says Andrew Reitman, executive vice president, national brand confections for Nassau Candy. “With vibrant colors and iconic shape, our Clever Candy Big Bear Pops are sure to attract attention on their own, but can easily integrate with our other Clever Candy packaged confections for an even more impactful display."

KEYWORDS: Nassau Candy

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Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

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