Haribo has announced the launch of Red, White, & Blue Goldbears, a limited three-flavor edition. The new patriotic edition is made up of three flavors: Cherry, Pineapple, and Blue Raspberry. Cherry and Blue Raspberry are special flavors to this new edition; previously, Blue Raspberry was released to celebrate 100 Years of Goldbears, and Cherry was released earlier this year in single-flavor bags to celebrate the brand's #HOWiHARIBO fan art contest. Now they're both back in one new limited-edition treat.
"We know our consumers love sharing Haribo gummies with family and friends year-round, and we wanted to create an exciting limited-edition that would be the perfect treat to celebrate this summer," says Terry Do, brand manager at Haribo. "We always look for ways to surprise and delight our fans, and our Red, White, and Blue Goldbears are a festive way to combine their favorite flavors with fun moments to make the treat experience even sweeter."