Candy Industry Trends

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Hard candies sweetened with sugar substitutes have gone mainstream, due largely to an increasingly diabetic audience, general obesity concerns and health-conscious consumers … as well as the fact that the products now taste better than ever before.

Sugar-free gum sales are on the rise, despite the economy, making at least one candy category "recession-proof."

Better-for-you centers like nuts and fruits remain popular in panned chocolates, but more exotic centers are making their appearance.

Functionality comes in many shapes and sizes. Whether it’s found in a gummy bear or jelly ring, manufacturers are creatively moving the category forward.