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The fact that Extra made an ad, about gum, that not only went viral but also made people cry is kind of incredible when you think about it.

The elevator doors open to reveal a check-in table set before a bright red backdrop decorated with the words "The Michelin Guide 2016 Restaurants"

That doesn’t mean there aren’t potential drawbacks. In practice, having a second hall can cause all sorts of unintended consequences.

The step-by-step process involves looking, smelling, breaking, tasting and tasting again the chocolate piece.

Everyone — Millennials included — wants to know what Millennials are thinking.

So it turns out, people have no idea what the word “natural” means. In fact, they pretty much assume it means “organic.”

Given my familial and cultural connections, I was thrilled to having been invited by Tomasz Kotas to see this family-run company’s manufacturing operations in Poland.

For those unfamiliar, ECRM events bring together candy manufacturers and confectionery buyers in a sort of speed dating format for the business world.

This is too important a project for our industry to let it go unfinished.

Perhaps you’re not into snack, energy or functional bars. After all, we’re supposed to be focused on all things confectionery. But in case you hadn’t noticed, the term “confectionery” now encompasses a greater band width than ever before.