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Candy Industry editors share their insights on the latest industry news, product trends and marketing plans.

Redesigned CandyIndustry.com now even sweeter!

New website features larger photos, responsive design, and easier navigation.

Crystal Lindell

July 1, 2015

I’m not sure if you’ve heard, but we kind of have an amazing new website.

WCF

One-on-one: 11 questions for WCF President Bill Guyton

Guyton, of the World Cocoa Foundation, talks climate change, listening to cocoa farmers, and his legacy.

Curtis Vreeland

June 24, 2015

Guyton discusses how his background in the Peace Corp shaped his perspective, what motivates corporations to pursue sustainability, and the future of the WCF.

One-on-one with Tracey Massey, president, Mars Chocolate North America

New leader talks customer service, added sugars, and goodnessknows.

Crystal Lindell

June 17, 2015

Tracey Massey has officially been president of Mars Chocolate North America for about a year now. And she’s already changing things.

How sweet it can be: What the future of sweet snacks holds

A look at the growing sweet snack category, and how confectionery makers can tap into it.

Bernie Pacyniak

June 10, 2015

Sweet snacking? That seems a bit limited you might say. Well, only if you want to limit yourself.

Candy companies take note: More consumers looking to online reviews for everyday items

Mintel report shows how shoppers are looking to social media and website reviews before making even small purchases these days.

Crystal Lindell

June 3, 2015

A new Mintel flagship report American Lifestyles 2015, a comprehensive look at American consumerism, shows that 69 percent of Americans look to the internet for advice and opinions on goods and services before purchasing.

Health claims abound amongst Expo new products

More and more confectionery companies are touting gluten-free, non-GMO, and sugar-free on their products.

Crystal Lindell

May 27, 2015

For a candy show, I have to say, there seemed to be a ton of focus on healthy eating.

Figures never lie: What the data shows about the confectionery industry

Candy Industry Magazine’s Annual Sweet 60 shows the reality of the North American Confectionery market.

Bernie Pacyniak

May 20, 2015

Brazilian adventures: Bahia, fine chocolate, and a renaissance

Despite the country’s slowing economy, ‘tree-to-bar’ chocolate makers are thriving.

Bernie Pacyniak

May 13, 2015

For the longest time, Brazilian cacao has been looked at as a remnant of what once was. Having spent several days in Bahia, Sao Paulo and Rio, I’m here to tell you that’s no longer the case.

How candy companies can partner with beauty YouTubers

NatureBox shows that consumers are willing to view snacks differently.

Crystal Lindell

May 6, 2015

It turns out, beauty gurus aren’t just telling everyone about lip liners and powder foundations, they’re also happy to share their favorite detox teas, healthy snacks and delicious sweets with you.