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Candy IndustryCandy Industry News

Bio-based gummies launch

July 1, 2010

Bio-based gummies launch

Goody Good Stuff, a United Kingdom-based company that produces gummies made only of all- natural ingredients and a revolutionary, plant-derived bio-gum that alleviates the need for meat-based gelatin, will debut its new line at 500 Stop & Shop stores during the coming weeks in the United States. In July, the new gummie line also will appear in the United Kingdom at Booths Supermarkets, ASDA and Planet Organic, with plans for an August launch at Holland & Barrett Stores.
 
“After many years of research and development, we feel that the Goody Good Stuff range offers something quite unique to the sugar confectionery sector,” says Melissa Burton, director of Goody Good Stuff. “Not only do we expect the brand to become the popular treat of choice for consumers with specific dietary requirements, but we feel the ranges’ exciting flavor combinations, natural ethos and stand-out packaging will attract mainstream candy lovers while re-assuring parents who are buying treats for their kids.”
 
Made using pioneering techniques and the highest quality ingredients, including natural fruit and vegetable extracts for flavoring and coloring, the product line contains no artificial additives or colors. It is certified vegetarian, vegan, kosher and halal; is nut- , dairy- , gluten- and fat-free; and comes in eight flavors: Cheery Cherries, Strawberry and Cream, Cola Breeze, Sour Fruit Salad, Tropical Fruit, Koala Gummy Bears, Summer Peaches, and Sour Mix and Match.
 
“Although there are many conflicting opinions on the risks of gelatin made from animal by-products, for me it simply comes down to the fact that if consumers have choice between a great-tasting sweet made from natural ingredients or a candy packed with artificial flavors and gelatin made from bones, sinew and other animal by-products, I’m confident they will make the Goody Good choice,” Burton says.
 
“We are proud of the fact that we have been able to create a range which is completely allergen-free,” she adds. “The entire product range can be enjoyed by anyone with any allergy to gluten, dairy, egg, soy, nuts, meaning no one will be left out.”
 
For more information visit www.www.goodygoodstuff.com.

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