search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • HOME
  • NEWS
  • PRODUCTS
    • CHOCOLATE
    • NEW PRODUCTS
    • GUMS & MINTS
    • GUMMIES & JELLIES
    • HARD CANDY
    • LICORICE
    • NOVELTY CANDY
    • CANNABIS CANDY
    • FRUIT & NUT CANDY
  • INGREDIENTS
    • SWEETENERS
    • FLAVORS & COLORS
    • CHOCOLATE INGREDIENTS
    • FRUITS & NUTS
    • NUTRITIONAL
    • FUNCTIONAL
  • EQUIPMENT
    • PROCESSING
    • PACKAGING
  • EXCLUSIVES
    • GLOBAL TOP 100
      • SUBMIT YOUR COMPANY
    • SWEET 60
    • STATE OF THE INDUSTRY
    • RETAILERS
    • MANUFACTURERS
  • TRENDS
    • SUSTAINABILITY
    • BETTER-FOR-YOU
    • SUGAR-FREE
    • VEGAN
  • DIRECTORY
  • MORE
    • BLOG
    • ENEWSLETTER
    • VIDEOS
    • PODCASTS
    • STORE
    • WEBINARS
    • CONTACT
      • CONNECT
    • ADVERTISE
    • EVENTS
      • Sweets & Snacks Expo
  • Back to SFWB
Candy IndustryCandy IngredientsChocolate IngredientsCandy Industry News

Natra celebrates 70 years of history

Spanish company looks back on past success and forward to future

By Amanda Gajdosik
April 3, 2013
Natra
Natra was founded in 1943.

Seventy years ago Arturo Benlloch, Alvaro Faubel and Juan R. Ferrándiz laid the foundation for a company that would one day be a leading manufacturer of chocolate products and cocoa derivatives.

The three Valencian chemists founded Natra (then known as A. Benlloch – Laboratorios Natra) with the purpose of extracting and purifying theobromine — a natural alkaline found only in cocoa, for pharmaceutical uses.


In 1950, after delving into the world of cocoa in Equatorial Guinea, they expanded their activities to include food. They learned to use the whole cocoa bean rather than just the shell and, for many years remained the only company to do so.


With business relationships in sixty countries on five continents, Natra provides one of the most extensive portfolios of products available: including chocolate coatings, chocolate and cereal bars, Belgian chocolates and truffles, chocolate tablets, and spread creams. The shift to private label turned Natra into one of the leading suppliers among the largest global distributors.


For the coming years, Natra will focus on further development of the company into new export markets outside Europe.

Fostering long term partnerships with customers through quality and innovation are fundamental pillars for the sustainable development of Natra in the years to come.

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Amanda Gajdosik is an editorial intern with Candy Industry.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • cookies stacked

    The top 50 snack and bakery companies of 2024

    The top-selling companies among baking and snack players...
    Bakery Products
    By: Jenni Spinner and Liz Parker Kuhn
  • IHOP new menu inspired by "IF" movie

    Most popular new products: May 2024

    Products range from a Reese’s Puffs collaboration with...
    Snack Products
    By: Liz Parker Kuhn
  • state of the industry bakery: 2024

    State of the Industry 2024: Bakers continue to show resilience and creativity

    For the past several years, the baking industry has faced...
    Special Reports

 

More Videos

consumer behaviors webinar


Get Connected!

FACEBOOK x YOUTUBE LINKEDIN

Connect with us on Twitter, Facebook, YouTube, or LinkedIn to receive updates and to network with other industry professionals just like you!


Related Articles

  • Iso-Flo vibratory conveyor with monobeam construction

    Key Technology celebrates 70 years of innovation

    See More
  • JLS celebrates 70 years of innovation in automation

    JLS celebrates 70 years of innovation in automation

    See More
  • JLS founder's week

    JLS Automation celebrates 70 years with Founder’s Week

    See More

Related Products

See More Products
  • Chocolate: History, Culture, and Heritage

  • The Art of the Chocolatier: From Classic Confections to Sensational Showpieces

  • 51eNJ8Ww34L__SX310_BO1,204,203,200_.jpg

    Engineering Aspects of Cereal and Cereal-Based Products

See More Products

Related Directories

  • Quickdraft

    Quickdraft has 70 years of experience innovating processes to help make manufacturing and food processing more efficient with our pneumatic conveying, exhaust and exhaust filtration solutions. The Venturi exhauster is especially effective for high heat, cryogenic, grease, breading and oily exhaust applications, offering dependable, consistent operation while eliminating costly downtime.
×

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing