Founder Mayssa Chehata said she wanted to create a delicious candy that people could eat guilt-free. Something that made them feel like they were “behaving” while breaking the rules.
With the global COVID-19 pandemic still raging across the U.S., it’s no surprise American consumers have largely stopped focusing on their diets. However, consumers who follow specific dietary lifestyles, such as keto, gluten-free and clean eating, have stayed on track, according to research from The NPD Group.
Clevenger previously served the American Hotel & Lodging Association.
August 13, 2020
Clevenger will support NCA’s political efforts and manage NCA’s CandyPAC, the confectionery industry’s political action committee and one of the top five largest food and beverage PACs.