With the next headline bringing worse news than the last, many consumers are seeking enjoyment in any place they can. That means they’re turning to premium products, according to insights from FONA International.
Is Amazon the online shopping hub that will save the candy industry? As people look to avoid going out into the world, is this where manufacturers should be looking to make most of their sales?
In these unprecedented times, it’s comforting to stick to things you know and understand. New survey results from Toluna and Harris Interactive reveal consumers are trying to stay loyal to their favorite brands, but it may not always be possible given product shortages.
We have come to realize just how incredibly dependent we are on the frontline (and often low-pay) employees we take for granted. It turns out it’s the factory workers, the delivery truck drivers and the grocery store clerks who truly make this country run.
With governments issuing shelter-in-place orders and concerns over the coronavirus spreading in public, it’s not a surprise consumers are turning to the Internet to get what they need.
Doug Liberman, president of Montreal-based Splendid Chocolates, says the confectionery industry should work together to preserve everything that makes the industry great and bring consumers the products they'll want now and once the coronavirus pandemic is over.
Playing on consumers’ memories and emotional connections to nostalgic flavors and products can spell success for food manufacturers, according to a new report from FONA International.