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Home » Blogs » Candy Industry Blog

Candy Industry Blog
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Commentary

Candy Industry editors share their insights on the latest industry news, product trends and marketing plans.

2020 consumers

Why and how consumers buy organic food

New report from The Hartman Group highlights organic consumption.
Alyse thompson 200px
Alyse Thompson
June 3, 2020

More than 80 percent of consumers interact with organic products in some manner, according to the “Organic and Beyond 2020” report from The Hartman Group.


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Skittles
Skittles

We need to talk about the Skittles Twitter account and its ‘Awesomeness’

The Skittles Twitter account is hilarious, cheeky, and great candy marketing
Crystal lindell sept 2020 002 author
Crystal Lindell
May 27, 2020
“The Official Tweeter of Awesomeness” in the bio should be more than enough to give you an idea of how this account is run.
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consumer reading a label

Pandemic-related changes in shopping behavior a boon for convenience stores

As stay-at-home restrictions loosen, shoppers likely to make quick trips close to home.
Alyse thompson 200px
Alyse Thompson
May 20, 2020

As stay-at-home restrictions loosen, new opportunities will arise for convenience retailers, Nielsen says. The research and analytics firm contends leery consumers still want to make quick trips close to home.


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NACS 2019

What will the world look like once COVID-19 has passed?

From retail business models to shopping behaviors and travel, everything is already different, and more change is coming.
Crystal lindell sept 2020 002 author
Crystal Lindell
May 13, 2020

From retail business models to shopping behaviors and travel, everything is already different, and more change is coming.


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CIN0117_Yummex19_macarons_900.jpg

FONA: Premium products offer enjoyment during COVID-19 pandemic

Chocolate, bakery product launches with premium claims increase between 2017-2020.
Alyse thompson 200px
Alyse Thompson
May 6, 2020

With the next headline bringing worse news than the last, many consumers are seeking enjoyment in any place they can. That means they’re turning to premium products, according to insights from FONA International.


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Amazon semi truck

Is Amazon the savior or the grim reaper of retail?

More consumers are relying on Amazon as their go-to shopping hub, but is this good or bad for manufacturers’ retail goals?
Crystal lindell sept 2020 002 author
Crystal Lindell
April 29, 2020

Is Amazon the online shopping hub that will save the candy industry? As people look to avoid going out into the world, is this where manufacturers should be looking to make most of their sales?


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Self checkout_stock

Shoppers are trying to stay loyal to brands during the COVID-19 pandemic

More than half of consumers say purchasing a specific brand is critical.
Alyse thompson 200px
Alyse Thompson
April 23, 2020

In these unprecedented times, it’s comforting to stick to things you know and understand. New survey results from Toluna and Harris Interactive reveal consumers are trying to stay loyal to their favorite brands, but it may not always be possible given product shortages.


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Walmart employee
Coronavirus

What COVID-19 teaches Americans about who’s really essential

Frontline workers are keeping the country running and deserve to be treated as such.
Crystal lindell sept 2020 002 author
Crystal Lindell
April 15, 2020
We have come to realize just how incredibly dependent we are on the frontline (and often low-pay) employees we take for granted. It turns out it’s the factory workers, the delivery truck drivers and the grocery store clerks who truly make this country run.
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Online grocery shopping stock

How consumers are shopping online during the COVID-19 pandemic

CPG sales increased by $8.5 billion in the two weeks ending March 21, Nielsen says, but sales are slowing.
Alyse thompson 200px
Alyse Thompson
April 8, 2020

With governments issuing shelter-in-place orders and concerns over the coronavirus spreading in public, it’s not a surprise consumers are turning to the Internet to get what they need.


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chocolate bars stock

There’s a promising future for confectionery (if we work together)

President of Montreal-based Splendid Chocolates offers optimism in light of the coronavirus pandemic.
Doug liberman splendid chocolates small
Doug Liberman
March 31, 2020
Doug Liberman, president of Montreal-based Splendid Chocolates, says the confectionery industry should work together to preserve everything that makes the industry great and bring consumers the products they'll want now and once the coronavirus pandemic is over.
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