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Candy IndustryCandy Industry News

Snickers gives NFL fans chance to go nuts at Super Bowl XLV

August 18, 2010


Mars Chocolate North America is giving NFL fans the chance to win a trip to Super Bowl XLV via its “Go Nuts At The Super Bowl with Snickers Instant Win Game.”

“NFL fans are some of the loudest, proudest and nuttiest fans in all of sports, and we are excited to reward that enthusiasm with these exciting VIP trips,” says Debra A. Sandler, chief consumer officer for the sweepstakes.

Fans can enter by logging onto www.snickers.com and entering codes found on specially marked packages of Snickers 2-To-Go Bars and Snickers Miniatures, or by texting the word “SBTIX” to 50503. Grand prizes will be awarded to 17 lucky fans, who will win trips to the Super Bowl in 2011 in North Texas. More than 2,200 additional winners will receive prizes such as 42-in. flat-screen televisions, gift certificates to NFLShop.com and Snickers bars.

The game ends Dec. 16.

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