Bazooka Candy Brands launches gummy innovation at Sweets & Snacks Expo
Push Pop Gummy Pop-its provide consumers with an interactive experience.
Bazooka Candy Brands has launched Push Pop Gummy Pop-its at this year’s Sweets & Snacks Expo in Chicago.
Push Pop Gummy Pop-its feature gummies coupled with an interactive, refillable container. Simply flip open the container lid, pull it up, and push it back down to reveal a gummy. The new Push Pop Gummy Pop-its comes in four flavors: Strawberry, Blue Raspberry, Berry Blast and Watermelon.
“Push Pop Gummy Pop-its is a true example of our company mission at Bazooka Candy Brands to keep bringing edible entertainment to new levels," said Becky Silberfarb, vice president of brand marketing for the Americas. "More than just a differentiated gummy product in a fast-growing category, Push Pop Gummy Pop-its delivers just what our fans love — a really unique and fun new eating experience."
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