search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • HOME
  • NEWS
  • PRODUCTS
    • CHOCOLATE
    • NEW PRODUCTS
    • GUMS & MINTS
    • GUMMIES & JELLIES
    • HARD CANDY
    • LICORICE
    • NOVELTY CANDY
    • CANNABIS CANDY
    • FRUIT & NUT CANDY
  • INGREDIENTS
    • SWEETENERS
    • FLAVORS & COLORS
    • CHOCOLATE INGREDIENTS
    • FRUITS & NUTS
    • NUTRITIONAL
    • FUNCTIONAL
  • EQUIPMENT
    • PROCESSING
    • PACKAGING
  • EXCLUSIVES
    • GLOBAL TOP 100
      • SUBMIT YOUR COMPANY
    • SWEET 60
    • STATE OF THE INDUSTRY
    • RETAILERS
    • MANUFACTURERS
  • TRENDS
    • SUSTAINABILITY
    • BETTER-FOR-YOU
    • SUGAR-FREE
    • VEGAN
  • DIRECTORY
  • MORE
    • BLOG
    • ENEWSLETTER
    • VIDEOS
    • PODCASTS
    • STORE
    • WEBINARS
    • CONTACT
      • CONNECT
    • ADVERTISE
    • EVENTS
      • Sweets & Snacks Expo
  • Back to SFWB
Candy IndustryCandy ManufacturersCandy Industry News

Hershey renews partnership with Team USA

Company joins LA28 and Paralympic Games as first domestic food partner.

Hershey renews partnership with Team USA, joins LA28 Olympic and Paralypic Games
May 24, 2022

The Hershey Company has renewed their partnership with Team USA and will partner with the LA28 Olympic and Paralympic Games.

Hershey will support Team USA through 2028 when the Games return to American soil, as well as during Paris 2024 and Milan Cortina 2026.

"We're proud that our iconic brands will continue to be a part of celebrations and the moments of goodness for both athletes and fans supporting Team USA through the LA28 Games," said Vero Villasenor, vice president of confection, The Hershey Company. "Our employees, partners and consumers who love our brands all share a passion and pride in celebrating our U.S. Olympic and Paralympic athletes."

Hershey joins the LA28 Olympic and Paralympic Games as its first domestic food partner. The Olympic and Paralympic Games will return to the U.S. in 2028 for the first time since the Salt Lake City Winter Games 2002, with LA28 as the first Summer Games in the U.S. since Atlanta 1996. This will be Los Angeles' third time hosting the Olympic Games and the first time hosting the Paralympic Games.

"Hershey has been a champion of Team USA's athletes and their iconic successes since 2015, and we're thrilled they'll continue alongside us on the road to the LA28 Olympic and Paralympic Games," said Dave Mingey, senior vice president, partnership management and activation, U.S. Olympic and Paralympic Properties. "We're especially proud to have a renowned American brand like Hershey partner with the LA28 Games to co-create an experience that empowers fans and athletes and builds on the excellence of the U.S. Olympic and Paralympic Movement."

The renewed agreement builds on the partnership and support Hershey provided to Team USA athletes who competed in Rio 2016, PyeongChang 2018 and Tokyo 2020. Hershey will also utilize NBCUniversal's Olympic and Paralympic media platforms to support the partnerships through 2028.


KEYWORDS: Hershey olympics

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • cookies stacked

    The top 50 snack and bakery companies of 2024

    The top-selling companies among baking and snack players...
    Bakery Products
    By: Jenni Spinner and Liz Parker Kuhn
  • IHOP new menu inspired by "IF" movie

    Most popular new products: May 2024

    Products range from a Reese’s Puffs collaboration with...
    Bakery Products
    By: Liz Parker Kuhn
  • state of the industry bakery: 2024

    State of the Industry 2024: Bakers continue to show resilience and creativity

    For the past several years, the baking industry has faced...
    State of the Industry

 

More Videos

consumer behaviors webinar


Get Connected!

FACEBOOK x YOUTUBE LINKEDIN

Connect with us on Twitter, Facebook, YouTube, or LinkedIn to receive updates and to network with other industry professionals just like you!


Related Articles

  • Hershey renews partnership with Team USA, joins LA28 Olympic and Paralypic Games

    Hershey renews partnership with Team USA, partners with LA28 Olympic and Paralypic Games

    See More
  • Candy Dynamics renews partnership with NASCAR

    Candy Dynamics renews partnership with NASCAR

    See More
  • Baby Ruth returns to Yankee Stadium for 2024 baseball season

    Baby Ruth renews partnership with New York Yankees

    See More

Related Products

See More Products
  • sfwb cover feb 2020

    Snack Food & Wholesale Bakery February 2020 Issue

  • New Food Product Development: From Concept to Marketplace, Third Edition

  • Chocolates and Confections: Formula, Theory, and Technique for the Artisan Confectioner, 2E

See More Products

Events

View AllSubmit An Event
  • September 9, 2010

    Food Plant of the Future: Surviving and Thriving with Automation

    On-Demand Hixson Architecture Engineering Interiors presents Surviving and Thriving with Automation.
View AllSubmit An Event
×

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing