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ECRM to launch new product discovery experience

Manufacturers, retail buyers will meet virtually during 2021 Global Market: Food & Beverage.

2021 ECRM Global Market
April 6, 2021

ECRM is launching 2021 Global Market: Food & Beverage, a new product discovery experience that will bring together retail buyers and product suppliers from around the world to meet face-to-face on June 28 through July 2.

The 2021 Global Market: Food & Beverage will deliver international scale and an immersive product discovery experience combined with a virtual meeting environment built specially for brands to showcase relevant products to buyers from retailers of all sizes and locations. This is made possible with ECRM’s latest technology innovation that integrates its virtual platform, ECRM Connect, with RangeMe, the industry standard online product discovery platform.

“The scale and magnitude of the 2021 Global Market: Food & Beverage can’t be overstated,” said ECRM CEO Greg Farrar. “We are utilizing best-of-breed technology, built specifically for retail and CPG, to provide participants an unmatched global marketplace experience that will define the future of how retailers and brands connect.”

Product discovery for registrants begins on May 17 and runs through June 21. During this time, food, beverage and foodservice buyers can find relevant products within their respective categories on RangeMe and select those brands that they would like to meet with virtually. Brands that are selected will be invited to choose an available time on that buyer’s calendar for a face-to-face meeting. Scheduled meetings begin June 28 through July 2 on ECRM Connect and will run 24 hours a day to accommodate global participants.

"I've participated in nine ECRM sessions over the past year and have been a RangeMe subscriber for the past two years with great results from each platform," said Alisa Shakespeare, founder and president of Total Cluster Fudge. "ECRM's 2021 Global Market: Food & Beverage brings both together seamlessly, providing a great opportunity for exposure and engagement with interested retail buyers."

As part of this unparalleled opportunity, 2021 Global Market: Food & Beverage will also feature content during the week of meetings that kicks-off with a fireside chat with entrepreneur and bestselling author Gary Vaynerchuk. Additional content will run throughout the week featuring daily keynotes, insights and interactive workshops led by industry leaders and experts.

Registration for both buyers and brands opens today and runs through June 7. To register or learn more about 2021 Global Market: Food & Beverage, go to https://leads.marketgate.com/globalmarket-foodbeverage/

KEYWORDS: ecrm Retail opportunity retail trends

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