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Torie & Howard ventures into China

Organic candy maker also expands U.S. distribution

Torie & Howard’s organic hard candy and Chewie Fruities fruit chews now will be available in China.

Chinese importer Jipuyuan Trade Co. Ltd., with headquarters in Guangdong, China, has added both the tins of Torie & Howard organic hard candy and Chewie Fruities, says Torie Burke, company co-founder.

The company is also expanding its reach in the United States. Raley’s California locations are now carrying the hard candy, and Lunds & Byerlys of Minnesota and Heinen’s Fine Foods in Ohio have added the fruit chews, all through UNFI of Providence, R.I.

And, the Better Health Store in Michigan also is carrying the Chewie Fruities candy in its locations through KeHE of Naperville, Ill., Burke said.

Torie & Howard makes all-natural, organic candy designed to satisfy consumers with discriminating palates who crave healthy, yet indulgent, snacks. The candy is USDA Organic and kosher certified and contains no genetically modified organisms. The company was launched by color consultant Torie Burke and interior designer Howard Slatkin in early 2012 with headquarters in New Milford, Conn.

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Crystal Lindell, Former editor-in-chief of Candy Industry Magazine. While here she has worked on Candy Industry Magazine, Food Engineering Magazine and Food Safety Strategies. She holds a master’s degree in public affairs reporting from the University of Illinois – Springfield and a bachelor’s degree in political science from Western Illinois University. And her favorite breakfast is a cup of espresso and Twix bar.