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Candy IndustryCandy Ingredients

Tate & Lyle, Manus launch sweetener brand

The first ingredient under the new label is a stevia-derived ingredient.

By Liz Parker Kuhn
Tate & Lyle, Manus launch sweetener brand
Courtesy of Tate & Lyle

A Tate & Lyle application scientist tests a formulation as part of ongoing work to optimize sweetener performance across food and beverage applications.

February 24, 2026

Tate & Lyle PLC, a supplier of ingredient solutions for healthier food and beverages, and Manus, a bioalternatives scale-up platform, have announced the launch of Yume, a new brand under The Sweetener Alliance. Yume, from the Japanese word for “dream,” is set to redefine sweetness by harnessing the power of science and nature, the brands say.

The strategic partnership, announced more than a year ago, aims to expand access to innovative sugar-reduction solutions. The first ingredient under the new brand is Yume M Stevia Sweetener, a premium all-Americas stevia-derived sweetener with great sugar-like taste, the brands note.

"Yume M Stevia Sweetener enables significant sugar reduction in confectionery, bakery, and snack applications by providing a clean sweet taste without compromising flavor," notes Sue Butler, technical services director, Tate & Lyle. "When combined with fibers like Promitor Soluble Fiber and sugar alternatives such as Dolcia Prima Allulose, it helps create better-for-you products that meet the taste and texture expectations of full-sugar items. Tate & Lyle experts have developed no-sugar-added gummies, chocolate, cookies, and bars using Yume M Stevia Sweetener, demonstrating its effectiveness in prototypes like prebiotic cocoa truffles."

Developed and scaled by Manus, Yume M Stevia is produced at Manus’ BioFacility in Augusta, GA, the only large-scale stevia bioconversion site in the U.S. Yume M leverages Manus’ comprehensive all-Americas supply chain, ensuring end-to-end traceability, strengthening supply security for customers, and supporting future stevia innovation.

"The Sweetener Alliance, our strategic partnership with Manus launched a year ago, is a clear example of Tate & Lyle’s science driven, solutions-focused approach at work," says Nick Hampton, CEO, Tate & Lyle. "Our partnership accelerates the growth of ingredients that meet society’s evolving nutrition needs and industry’s growing need for security of supply. Yume M Stevia—our all-Americas stevia Reb M—gives our customers expanded access to innovative, cost-competitive sugar-reduction solutions.”

“Yume brings together nature’s promise and Manus’ biomanufacturing capability to deliver a new standard in sweetness,” says Ajikumar “Aji” Parayil, founder and CEO of Manus. “With Yume sweeteners, we are translating next-generation industrial biotechnology and bioalternatives into commercially scalable sweetener solutions. Partnering with Tate & Lyle helps us accelerate global adoption by combining Manus’ bioalternative products, scale-up platform, and supply-chain traceability with Tate & Lyle’s formulation expertise and market access. Together, we are bringing cost-competitive, scalable products to consumer brands looking to reduce sugar without compromising taste.”

 

Designed for taste, built for scale

“With Yume, we set out to create a new kind of sweetener brand for the category—one that feels optimistic, modern, and grounded in science,” says Frederik Bjoerndal, SVP of corporate affairs and marketing at Manus. “Yume reflects a deep respect for nature, enabled by advanced biotechnology and uniquely managed supply chains. It’s designed for the people who create products for a living—giving them confidence in taste, performance, and reliability, while pointing to a more hopeful, better-for-you future.”

“Yume will help brands reduce sugar while elevating flavor—today and into the future. Yume M Stevia unlocks the sweetest parts of stevia leaves through science and innovation. The brand is a celebration of taste, optimism, and progress—translating advanced science into products that are effortlessly enjoyable, joyful, and ready for real-world scale,” says Abigail Storms, VP global platform, sweeteners and fibers at Tate & Lyle.

Yume is rooted in nature and engineered for the realities of modern food production, the brands note. At launch, Yume M Stevia Sweetener aims to deliver a premium Reb M experience designed to meet rising demand for better-for-you products without sacrificing taste. Crafted for sugar-like sweetness and reliable performance, Yume M Stevia gives brands a scalable, dependable solution, Tate & Lyle and Manus say, as stevia adoption continues to accelerate across food and beverage categories. 

For more information about Yume and Yume M Stevia Sweetener, visit sweetyume.com.


Related: Tate & Lyle reveals consumer insights in the GLP-1 era

KEYWORDS: Stevia Tate & Lyle

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Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

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