Gums & Mints

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A spokesperson from the Mars brand talks about its new campaign as well as Chewbert, the new visual embodiment of it.

The new flavor combines the brand's signature blend of natural caffeine, L-theanine, and B vitamins.

Researchers found that the sugar alcohol sorbitol can be turned into fructose, leading to fat accumulation in the liver.

The National Sanitation Foundation and Ford Gum recently announced that the product will be included in armed forces care packages starting this year.

Proceeds from the candy will go to a student-led project that is converting shipping containers into medical clinics.

The co-branded tins will contain Neuro’s hero SKU, Energy & Focus, formulated with natural caffeine, L-theanine, and B-vitamins to support alertness.

The new candy is the brand's first product that reportedly transforms from a tangy sour kick to layers of berry flavor as you chew.

Following the completion of this transaction, the Ghandour and El Shaar families are no longer involved in the ownership, management, or operations of the company or its activities.

The Gymnema-infused candy demonstrates potential to offer at-risk groups and wellness seekers meaningful control over their sugar habits, the brand says.

The launch represents a significant milestone for the confection brand, it says, expanding accessibility for everyday consumers seeking a modern, convenient alternative to traditional energy.