HARIBO has launched Berry Clouds, triple-layered gummies with a soft and sweet chew.

Berry Clouds gummies come in dreamy cloud shapes that highlight their soft and fluffy texture. Featuring an assortment of Blueberry, Wildberry and Strawberry flavors, they're inspired by consumer feedback. HARIBO began dreaming up Berry Clouds in 2020 and went through multiple rounds of testing and sample production before reaching pillowy perfection.

"We know that gummy fans are looking for texture and flavor excitement, so we created an unexpected treat that delivered on both," said Rick LaBerge, chief commercial officer at HARIBO of America. "The result is an innovative, whimsical take on gummi shapes that are sure to spark joy for HARIBO fans of all ages."

Berry Clouds are available now in small, medium, and large peg bag sizes at major U.S retailers.