search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • HOME
  • NEWS
  • PRODUCTS
    • CHOCOLATE
    • NEW PRODUCTS
    • GUMS & MINTS
    • GUMMIES & JELLIES
    • HARD CANDY
    • LICORICE
    • NOVELTY CANDY
    • CANNABIS CANDY
    • FRUIT & NUT CANDY
  • INGREDIENTS
    • SWEETENERS
    • FLAVORS & COLORS
    • CHOCOLATE INGREDIENTS
    • FRUITS & NUTS
    • NUTRITIONAL
    • FUNCTIONAL
  • EQUIPMENT
    • PROCESSING
    • PACKAGING
  • EXCLUSIVES
    • GLOBAL TOP 100
      • SUBMIT YOUR COMPANY
    • SWEET 60
    • STATE OF THE INDUSTRY
    • RETAILERS
    • MANUFACTURERS
  • TRENDS
    • SUSTAINABILITY
    • BETTER-FOR-YOU
    • SUGAR-FREE
    • VEGAN
  • DIRECTORY
  • MORE
    • BLOG
    • ENEWSLETTER
    • VIDEOS
    • PODCASTS
    • STORE
    • WEBINARS
    • CONTACT
      • CONNECT
    • ADVERTISE
    • EVENTS
      • Sweets & Snacks Expo
  • Back to SFWB
Candy IndustryGums & MintsCandy Industry News

Wrigley launches custom gum packaging, 'MyExtra'

March 23, 2011


Bubble blowers and gum chewers now can get a little “Extra” in their gum packs -  personal messages and photos.

Chicago-based Wrigley has created a website, www.MyExtraGum.com, which allows fans of Extra sugar-free gum, to order custom packaging.

Consumers can visit the site and upload photos and messages to remember a variety of occasions such as, weddings, baby showers, birthdays and vacations, the company says.

“It... allows us to help fans of Extra gum celebrate and share important moments in their lives, whether they are creating gifts, favors or personal keepsakes,” says Julie Goldman, managing director of Wrigley Global Upstream Innovations.

At the site, consumers choose a specific theme and template for their gum packs, which come in Extra Peppermint, Spearmint and Sweet Watermelon.

The custom Slim Packs have 15 sticks of gum and cost $4.99 each, but prices decrease with bulk orders and all major credit cards are accepted. It takes between two to three weeks to print and ship depending on the shipping method. 

For more information, visit www.MyExtraGum.com.

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • cookies stacked

    The top 50 snack and bakery companies of 2024

    The top-selling companies among baking and snack players...
    Top 50 Snack and Bakery Companies
    By: Jenni Spinner and Liz Parker Kuhn
  • IHOP new menu inspired by "IF" movie

    Most popular new products: May 2024

    Products range from a Reese’s Puffs collaboration with...
    Bakery Products
    By: Liz Parker Kuhn
  • state of the industry bakery: 2024

    State of the Industry 2024: Bakers continue to show resilience and creativity

    For the past several years, the baking industry has faced...
    Bakery Products

 

More Videos


Get Connected!

FACEBOOK x YOUTUBE LINKEDIN

Connect with us on Twitter, Facebook, YouTube, or LinkedIn to receive updates and to network with other industry professionals just like you!


Related Articles

  • Oreo launches custom packaging

    See More
  • Welch's Custom Boxes

    Welch's launches Custom Boxes and Juiceful's HeartThrobs at Sweets & Snacks Expo

    See More
  • Expo 2016 orbit white

    Wrigley launches Orbit White

    See More

Related Products

See More Products
  • food-packaging.jpg

    Food Packaging: Advanced Materials, Technologies, and Innovations

  • fresh.jpg

    Packaging & Distribution of Fresh Fruits & Vegetables

See More Products

Events

View AllSubmit An Event
  • March 7, 2012

    Custom Holography Simplified: Brilliant New Possibilities for Designers, Brands and Printers

    On-Demand:Learn to incorporate custom holographic images and patterns into print, label, display and packaging to improve shelf impact, positioning, authenticity and security.
  • August 20, 2025

    Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

    On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:
View AllSubmit An Event
×

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing