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Zolli Candy partners with DreamWorks Animation’s ‘Boss Baby’ sequel

Limited-edition packaging will feature “Boss Baby” characters.

Zolli Candy Boss Baby
March 10, 2021

Zolli Candy has partnered with DreamWorks Animation’s new film, “The Boss Baby: Family Business,” to launch limited-edition packaging for its healthy candy featuring new and returning “Boss Baby” characters. 

Founded by 15-year-old Alina Morse, Zolli Candy is a woman-owned, family-run company devoted to helping others smile. "Boss Baby" fans will begin to see their favorite characters on Zolli candy in candy aisles and oral-health sections of national retailers starting March 1.

“I’m beyond excited for fans to see ‘The Boss Baby: Family Business’ and to partner with DreamWorks Animation to showcase the film’s characters on my products at retailers nationwide. It’s beyond sweet,” Morse said.

The new, limited-edition Zolli Candy products feature two characters from the upcoming film. The specially marked bags will be available at retailers nationwide for $5.99.  

Hitting theaters on July 2, “The Boss Baby: Family Business” is the sequel to the Oscar-nominated comedy that earned more than $500 million worldwide. In this new film, the Templeton brothers —Tim (James Marsden) and Boss Baby Ted (Alec Baldwin) — have become adults and have drifted away from each other. But a new boss baby (Amy Sedaris) with a cutting-edge approach and a can-do attitude is about to bring them together again — and inspire a new family business. The film also stars Jeff Goldblum, Eva Longoria, Ariana Greenblatt, Jimmy Kimmel and Lisa Kudrow. 

“Tina, the new boss baby, really brings the team together to inspire a new family business,” Morse said. “Her can-do attitude reminds me a lot of what I did as a young entrepreneur. I’ve always said, ‘if you work hard, try, believe, and never give up, you can do anything!’”

KEYWORDS: marketing candy movie partnership packaging Zolli Candy

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