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Candy IndustryCandy ProductsNew Candy ProductsChocolate Products

Kit Kat launches limited-edition Blueberry Muffin flavor

New bar will be available nationwide while supplies last.

Blueberry Muffin_KIT KAT_web.jpg
April 6, 2022

The Kit Kat brand is introducing a fresh take on an iconic baked good with Kit Kat Blueberry Muffin, available this month while supplies last.

This limited-edition Kit Kat bar captures the best qualities of the baked good with notes of fresh and cooked blueberries and a cake batter-like muffin flavor. This bar features blueberry muffin-flavored creme wrapped around Kit Kat crispy wafers. This flavor will be available at retailers nationwide in a 1.5-oz. standard bar, 3-oz. king bar, and 0.49-oz. snack size.

"Our product creators have such passion for deciding which flavor Kit Kat should take on next and making sure it delivers for our fans," said Dan Williard, brand manager of Kit Kat. "Kit Kat Blueberry Muffin has already become one of our favorites. It has all the taste of a freshly baked blueberry muffin, but no baking required.”

The new flavor is the latest in the brand's portfolio of permanent, seasonal and limited-edition flavors, joining Kit Kat Duos Strawberry + Dark Chocolate, Kit Kat Thins Hazelnut, Kit Kat Lemon Crisp and more.


KEYWORDS: flavor trends Hershey Kit Kat

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