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Candy IndustryCandy ProductsNew Candy Products

Ferrara Candy Co. puts creative spin on candy corn

Donut Shoppe, Mermaids, Trolli Sour Brite among new candy corn varieties.

Ferrara Candy Corn
October 21, 2019

Ferrara Candy Co., maker of Brach’s and Trolli candy, is celebrating Halloween 2019 by putting several new spins on classic candy corn.

Trolli Sour Brite Candy Corn marries its signature dual-colors and flavors with candy corn's ubiquitous shape and texture. This new take on candy corn bursts with sour flavor combinations, including Lemon and Cherry, Orange and Lime, and Grape and Strawberry. (S.R.P.: 9 oz., $1.99)

“Nobody loves Halloween like Ferrara does, and as the category leader in Halloween sugar confections and across all seasons, we’re excited to share the classics and more,” said Mariah Havens, senior brand manager, seasonal marketing. “Our number one product of the season is one of America’s favorite Halloween candies – candy corn! We’ve continued to innovate and add a fresh spin on classics – like bringing the weirdly awesome world of Trolli to Halloween with the introduction of Trolli Sour Brite Candy Corn. We know our fans will enjoy eating it as much as they’ll enjoy sharing it with friends and family this Halloween.”

Brach’s has also introduced Mini Candy Corn & Chocolate Peanuts, giving fans a mouthwatering, sweet and salty mix made with classic candy corn and milk chocolate-dipped sea-salted peanuts. (S.R.P.: 8 oz., $1.99)

In addition, Brach’s has created the dessert-themed Pumpkin Pie Candy Corn (S.R.P.: 8 oz., $2.29) and Donut Shoppe Candy Corn, featuring flavors such as Strawberry Glaze, Chocolate Glaze and Original Glaze. (S.R.P.: 5 oz., $1)

New shapes are also making their way onto store shelves with Brach’s Mermaid Candy Corn, featuring mermaids, seashells and hearts in a magical mix of fruity flavors such as Strawberry, Lemon, Green Apple, Grape, Raspberry and Orange. (S.R.P.: 9 oz., $1.89)

KEYWORDS: candy corn Ferrara halloween Halloween candy Trolli

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