Survey: Americans to spend more on Halloween candy this year Last year, the season brought in more than $12.2 billion. Candy Industry Staff August 29, 2024 American consumers are expected to spend even more on Halloween this year, surpassing 2023, the largest Halloween shopping season on record.Read More
NCA on 'Summerween' and Halloween's economic impact The candy industry has already started ramping up for the holiday. Liz Parker August 28, 2024 The National Confectioners Association speaks on Halloween trends and the economic impact that the holiday has on the confectionery industry.Read More
Ferrero brings back Halloween Countdown Calendar The calendar supports the Children's Miracle Network Hospitals. Liz Parker August 22, 2024 Families can unlock a new door each day to reveal a treat filled with one of Ferrero’s premium confection and cookie brands.Read More
Hostess reveals LTO autumn and Halloween snacks The fall snacks are available now, and Halloween snacks are available in September. Liz Parker August 21, 2024 Hostess reintroduces fan-favorite seasonal snacks and new Halloween packs to level up trick-or-treating.Read More
Hershey introduces spooky treats for Halloween 2024 Kit Kat, Reese's, Hershey, and Twizzlers brand debut holiday-themed products. Liz Parker August 8, 2024 Kit Kat Ghost Toast and Reese's Werewolf Tracks bewitch this year's seasonal lineup.Read More
Sugar Plum rereleases Halloween Boo Box The box includes holiday goodies such as a white chocolate ghost lollipop. Liz Parker July 31, 2024 The box includes chocolate-covered confections like pretzels, cookies, graham crackers, caramel popcorn, pretzel balls, and more.Read More
Mars celebrates 100-day countdown to Halloween The brand's 2024 seasonal line-up has begun shipping nationwide. Liz Parker July 31, 2024 Mars is celebrating the 100-day countdown to Halloween by helping uncover how consumers celebrate and shop leading up to the Halloween holidayRead More
Voodoo Doughnut gets creepy with Summerween treats The half-dozen doughnuts preview Halloween with specially decorated LTO items. Jenni Spinner July 25, 2024 The half-dozen doughnuts preview Halloween with specially decorated LTO items.Read More
Hershey's unveils Reese's Pumpkins early for the first time This marks the first time the store has released the format in July. Liz Parker July 23, 2024 Starting on July 23, Reese's fans can visit shop.hersheys.com to jumpstart the Halloween season.Read More
Mars announces 2024 Halloween lineup The brand also released inaugural "Tricks, Treats, and Trends" report. Liz Parker May 22, 2024 Mars introduces insight-driven seasonal innovations from M&M's and Snickers; Gen Z emerges as "Halloween Heroes."Read More