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Candy IndustryCandy Industry News

Cheryl's to offer classic Mrs. Beasley treats

March 11, 2011

Well-known dessert brand, Cheryl’s welcomes a new addition to its stable of fresh-baked desserts and gifts. Select products from Mrs. Beasley’s Bakery will now be sold through the Cheryl line after the company acquired certain assets of the Hollywood-based organization.  

“Mrs. Beasley’s delicious products are a natural addition to the Cheryl’s brand, and we look forward to serving long-term Mrs. Beasley’s customers with the same standards of quality and taste that they have come to love, while also introducing them to sweet treats from Cheryl’s,” says Steve Druckman, Cheryl’s president.  

The move will allow Cheryl's, a subsidiary of 1-800-FLOWERS.COM, Inc., to offer popular Mrs. Beasley products to their customers while still continuing to produce their own confections.  

“The acquisition of these assets expands the gourmet food offerings of 1-800-FLOWERS.COM and will enable us to introduce these products to even more customers throughout the country,” says Dave Taiclet, president of Gourmet Food & Gift Baskets Group.  

New desserts available include Mrs. Beasley’s Truffle Cookies, Miss Grace Lemon Cakes and Mrs. Beasley gift baskets.  

For more information or to make a purchase visit www.cheryls.com

-G.W.

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