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Candy IndustryCandy ProductsNew Candy Products

PEZ to debut Minecraft Collection

Candies in the collection will retail from $1.79 to $12.99.

By Liz Parker Kuhn
PEZ to debut Minecraft Collection

courtesy of PEZ

August 8, 2024

PEZ will be launching its Minecraft Collection in September.

The company will debut the full assortment across all SKUs for the new Minecraft Collection. The Collection features four new dispensers (Steve, Creeper, Pig, and Alex), available in poly and blister packs, with suggested retail prices of $1.79–$2.49.

The collection will also feature twin pack gift sets, with an SRP of $5.99–6.99, and a four-piece gift set with exclusive Endermann PEZ Dispenser. The gift set will retail for $10.00–$12.99.

This year, Minecraft celebrates 15 years of adventures, creations, and a community that has left its mark on every block, per the brand. As part of the continued global licensing expansion efforts for the franchise, which now has partnered with over 180 licensees globally, new products for the brand will soon be available for the first time in the Beauty and Consumer Electronics categories through multiple soon-to-be-announced partners.

In addition, Mojang Studios has also signed new partners and products including Pez, Krusteaz (Buck Wild Savory Snack Mix), Minecraft Go Gurt (yogurt), and more.


Related: PEZ partners with Quidd to launch NFT collection

KEYWORDS: PEZ

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Liz200

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

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