Haribo finds its Soulmates for Valentine's Day
The candy can be pulled apart, and is also suitable for sharing.
Stealing hearts this year is Haribo Twin Snakes Soulmates, a Valentine’s Day twist on the brand's sweet-and-sour product, Haribo notes.
The gummy duos come coiled together and feature flavor pairings like Cherry & Raspberry, Blueberry & Black Currant, and Passionfruit and Pineapple, suitable for sharing, pulling apart, and celebrating Valentine's Day together, the brand says.
Twin Snakes Soulmates are just one part of Haribo's Valentine’s moment, which leans into how people are gifting, sharing, and celebrating beyond the traditional couple, notes the brand. The rest of its existing Valentine's Day lineup includes:
- Sweet & Sour Hearts
- Valentine Edition Goldbears
- Berry Hearts
- 25- and 40-piece Valentine Exchange packs
Haribo GmbH & Co. K.G. is on the current Candy Industry “Global Top 100 Candy Companies” list. Click here to view the current “Global Top 100” rankings.
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