Mars' M&M’s brand is debuting its most fashionable drop yet, the brand says: the limited-edition M&M’s All Cerulean pack, to commemorate The Devil Wears Prada 2, which will be in theaters this weekend.

This isn’t just blue—it's cerulean, the brand enumerates. Inspired by the legendary scene, the release combines M&M’s signature milk chocolate with one of pop culture’s most iconic hues for a covetable accessory delicious enough to eat, M&M's adds.

The M&M's All Cerulean pack will be offered for free, while supplies last, and will be available beginning this Friday, May 1 at 11 am EST on mms.com/cerulean-blue.

Mars is on the current Candy Industry “Global Top 100 Candy Companies” list. Click here to view the current “Global Top 100” rankings.