Joyride debuts Deep Sea Gummies, Sour Ice Pop Strips
The two summer LTOs both include 5 g or more of fiber.

Courtesy of Joyride
Joyride, the lower sugar candy brand, has released summer LTOs exclusive to Target.
The two new products include:
- Joyride Deep Sea Gummies – These fish-shaped gummies include two flavors in every bag: Blue Raspberry and Lingonberry. They’re reportedly made with 70% less sugar than leading brands, contain 5 g of dietary fiber per serving, and skip artificial sweeteners and colors entirely.
- Joyride Ice Pop Sour Strips – Inspired by classic summertime ice pops, these soft and chewy dual-colored sour strips combine Cherry and Berry flavors with a bold tangy kick. According to the company, they are made with 80% less sugar than leading brands, contain 8 g of dietary fiber per serving, and have zero artificial sweeteners or colors.
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!






