PIM Brands has introduced Welch's Fruit 'n Yogurt Snowballs, a seasonal twist on Welch's Fruit 'n Yogurt Snacks.
Inspired by the look and feel of real snowballs, the festive new variety features a soft, real fruit strawberry center, surrounded by creamy yogurt. Made with natural flavors, Welch's Fruit 'n Yogurt Snowballs are a good source of Vitamin D and calcium.
"We're dedicated to bringing consumers new and innovative holiday treats made with real fruit, and (we) are thrilled to expand our seasonal lineup with Welch's Fruit 'n Yogurt Snacks," said Daniel Mendelsohn, brand manager for PIM Brands Inc. "Perfect for stocking stuffers, holiday parties and more, Fruit 'n Yogurt lovers nationwide can indulge in this rich and creamy, delectable snack for every cheerful occasion all winter long."
Welch's Fruit 'n Yogurt Snowballs are now available nationwide at Target and Walmart in 2.25-oz. peg bags, with a suggested retail price of $1.