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IFF adds to Europe innovation hub with new flavor creation labs

Innovation hub hosts 400 employees in R&D and ingredient and flavor creation.

IFF adds to Europe innovation hub with new flavor creation labs
March 22, 2023

IFF has increased its innovation capabilities with two new state-of-the-art flavor labs at its facility in Northern Europe. The sweet and culinary flavor creation labs are the latest addition to the company’s expansive campus that has been in operation since 1964, spanning more than 312,150 square feet in Brabrand, Denmark.

The innovation hub is home to more than 400 employees engaged in research, application development, and ingredient and flavor creation. The expanded facility will enable local and regional manufacturers to work in close partnership with a new team of flavorists who will introduce the latest modulation technologies and develop solutions for the beverage, bakery, dairy, snacks, culinary, bars, and confectionery end markets. Working with an extensive library of proprietary flavor ingredients they will create exciting and unique flavor experiences for consumers, especially in areas such as masking, sweetness, and umami.

“This expanded facility is a testament to our continued investment in innovation to meet evolving consumer expectations,” said Jan Bechtel, regional president of Nourish Europe, IFF. “We will continue to build on our deep expertise and scientific knowledge and invest in tools and products to bring what matters most to consumers in the market: creating the next generation of delicious, healthy and experiential food and beverages.”

Expert flavorists will have access to IFF’s latest research innovations, particularly in plant-based and biotechnology, along with resources like pilot plant manufacturing, ingredient expertise, and evaluation studios, creating the perfect environment for end-to-end product design.

“We’re thrilled to launch these flavor labs,” said Laurens Reiber, creative director, Nourish Europe, IFF. “Brabrand is already a massive innovation center, and its location helps us better understand local market preferences and deliver trending global flavors. Now we’re investing further to boost our speed-to-market capabilities and to bring greater value to our partners.”

Following the completion of the Culinary Design Center last summer in Denmark, the opening of the new flavor labs is the company’s latest investment in R&D to develop winning solutions that meet customer and market needs with speed, agility, and creativity.

KEYWORDS: IFF Research and Development

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    Welcome to IFF At IFF (NYSE: IFF), we make joy through science, creativity and heart. As the global leader in flavors, fragrances, food ingredients, health and biosciences, we deliver groundbreaking, sustainable innovations that elevate everyday products—advancing wellness, delighting the senses and enhancing the human experience. Learn more at iff.com.
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