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Candy IndustryCandy ProductsNew Candy Products

Just Born releases Peeps, Mike and Ike's seasonal treats

The treats include marshmallow pumpkins, ghosts, monsters, and skulls.

By Liz Parker Kuhn
Just Born releases Peeps, Mike and Ike's seasonal treats

courtesy of Just Born

August 15, 2024

Just Born's Peeps, Mike and Ike's, and Goldenberg's brands have just released their seasonal lineup for this fall.

Returning items, which are all gluten-free and fat-free, include:

  • Peeps Marshmallow Pumpkins: Consumers can enjoy Halloween with pumpkin-shaped Marshmallow treats, no carving required. Decorated with three different jack-o-lantern faces, these goodies are perfect for snacking or adding a festive touch to fall baking recipes. SRP: $1.25–$1.79 for a three-count package, $1.45–$2.49 for a six-count package.
  • Peeps Marshmallow Ghosts: These frightful Marshmallow Ghosts are the quintessential Halloween treat. Enjoy them on their own, share with friends, or use them to add a ghostly touch to your seasonal crafts and recipes. SRP: $1.25–$1.79 for a three-count package, $1.45–$2.49 for a six-count package.
  • Peeps Marshmallow Monsters: Make Halloween extra ghoulish with these green monster-shaped Peeps. Ideal for trick-or- treaters, they add a fun twist to celebrations and are sure to delight every goblin and ghost. SRP: $1.25–$1.79 for a three-count package, $1.45–$2.49 for a six-count package.
  • Peeps Marshmallow Skulls: The Marshmallow Skulls add a burst of color and fun to your festive celebrations. SRP: $1.25–$1.79 for a three-count package, $1.45–$2.49 for a six-count package.

In addition, Goldenberg's Peanut Chews Original Dark Stand Up Bag: The brand's Original Dark flavor in convenient bite-sized pieces, individually wrapped and perfect for trick-or-treaters. Available in two sizes, a small 10.5-oz. stand-up bag and a large 32-oz. stand-up bag, look for this classic treat in stores across the Mid-Atlantic region. SRP: $4.50–$6.50 per 10.5-oz. bag, $12.99– $14.99 per 32-oz. bag. The chews are kosher, gluten-free, and less than 50 calories for one piece.

New this year: Mike and Ike Sour Spooky Treats, in Sour Wicked Watermelon, Sour Orange Scream, and Sour Ghoulish Grape. SRP: $1.25–$2.19 per 4.25-oz. theater box. Gluten-free, fat-free, and kosher.


Related: Mike and Ike creates packaging for NY Knicks' Josh Hart

KEYWORDS: Just Born marshmallow candy Mike and Ike Peeps

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Liz200

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

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