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Peeps releases three new flavors in celebration of Global Movie Day

Peeps releases three flavors in celebration of Global Movie Day

Flavors include Mike and Ike, Dr Pepper, and Kettle Corn.

February 2, 2023

Marshmallow lovers can now experience their favorite movie snack flavors in Peeps Marshmallow form.

Father of Peeps, Bob Born, passes away at age 98

Ira "Bob" Born passed away peacefully on January 29.

January 31, 2023

Son of the company's founder joined Just Born in 1945 after World War II where he honorably served in the Navy.

Just Born president, COO announces impending retirement

Candy company executive David Yale plans to step down at the end of March 2023.

January 24, 2023

The executive, with the company since 2011, is credited with elevating the PEEPS marshmallow candy brand.

Just Born Quality Confections celebrates its 100th anniversary

Company honors its family roots to celebrate a century of sweetness.

January 17, 2023

The third-generation family-owned candy manufacturer of Peeps and other candies will be celebrating the milestone by honoring and thanking its associates, stakeholders, and local community.

Peeps launches spring collection early

Collection includes sweets as well as sweet and salty, spicy options.

January 9, 2023

Peeps, which is celebrating its 70th anniversary this year, has released its spring collection earlier than ever before, including marshmallow chicks and bunnies.

Peeps debuts holiday marshmallow candy lineup

Lineup includes snowmen- and tree-shaped candy, and more.

December 9, 2022

Filled with seasonal-inspired shapes and nostalgic flavors, the treats can be used as stocking stuffers or an addition to consumers' favorite seasonal recipes and crafts.

Peeps announces 400-pound chick drop at PEEPSFEST

Peeps announces 400-pound chick drop to be held at PEEPSFEST

Brand also gives sneak peek into its 2023 Easter seasonal products.

December 1, 2022

Consumers can spend their "sweetest New Year's Eve" at the 14th Annual PEEPSFEST in Bethlehem, PA.

Peeps debuts Halloween marshmallows

Shapes include pumpkins, ghosts, monsters, skulls.

October 4, 2022

The Peeps brand is offering four festive marshmallow treats for Halloween.

Peeps reveals Easter 2022 portfolio

Brand introduces new products, brings back returning favorites.

March 28, 2022

The Peeps brand has expanded its lineup of treats with new flavors and forms that are sure to put a spring in fans’ step.

How do U.S. consumers eat Peeps? Brand survey reveals fans’ preferences

Nearly 70 percent of Americans have their first Peeps experience by 9 years old.

March 23, 2022

With Easter only a short hop away, the Peeps brand teamed up with Wakefield Research to survey 1,000 Americans on their feelings and preferences toward Peeps.